Knot and Burl

BRAND DEVELOPMENT

Knot and Burl is an artisanal furniture company that expresses the beauty of wood grain and natural elements in a variety of one-off pieces. The logo was inspired by burl wood grain patterns and abstract modern forms that are revealed when cut from the tree itself. Highlighting on this beauty, the brand uses minimal and contemporary layout design that allows the furniture to be showcased as museum–quality art pieces.

Product photography credit: Greg Klassen.

CONCENTRIC
PATTERNS

Knot and Burl furniture catalog uses beautifully cropped imagery and crossovers for an exceptional coffee table print book. Gloss varnishes are applied on full color imagery to accentuate the wood grain and detail of each piece. The logomark is expanded on the back cover to encompass the companies information through the use of a textural element.

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