MyChild packaging system was conceptualized and designed by using ergonomic design for children. The material and design is to encourage reusability and recycling. Natural fruit flavors are featured across the lineup allowing them to be drawn to healthier foods.
The logo uses soft rounded letterforms to represent the characteristics found in children's hand writing. This reflects the
brands vision and mission in using safe organic natural ingredients with no harsh chemicals in children's dental products.
The floss container uses a slip sleeve system that pulls out and is placed on the sink countertop. Most items that are out of sight, are usually out of mind. This encourages children to maintain proper dental hygiene.