MyChild packaging system was conceptualized and designed by using ergonomic design for children. The die line was constructed to use a child's grasp around the packaging to create familiarity and trust. Early age development and studies were brought into the research and development of children's dental behaviors and diets. Natural fruit flavor products instilled this even further unlike competitors in the industry.
The floss container uses a slip sleeve system that pulls out and is placed on the sink countertop. Most items that are out of sight, are usually out of mind. This encourages children to maintain proper dental hygiene.